Author: Filippo

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Downloadable Case Studies

Here is a list of case studies that, for various reasons, I have to password protect. If I sent you here but I did not give you the password, apologies...
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Mentoring: UX Design Skills and tips

At the end of 2019, I was mentoring a few new UX practitioners. My main goal with any mentorship is to set the designers up for success, which most of...
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Facilitating: Proving the Design Sprint value

  In August 2018, my team and I were tasked to build a new Saas solution for the Customer Service team at Zappos. While narrowing down the scope, interviewing stakeholders...
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User Testing: Concept and Usability Testing Plan

  At the beginning of 2019, we had almost finished the design of our Customer Service Saas solution for Zappos. Read more: How we used a Design Sprint to create...
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Optimizing: Helping the Spearfishing Customer

Intro Some of the main funnel patterns of a retail website involve searching. Searching is done for a few different purposes, the main ones being spearfishing, followed by browsing and...
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